How Does the 50/50 Model Work with Artists?

Every artist who collaborates with Atelier Limité receives fifty percent of the net profit from their edition. Not a flat fee. Not a percentage of revenue. Half the profit, calculated transparently, paid quarterly, with every cost line shown.

Study 06 · studio study
Study 06Artwork in preparation

Study 06 · Studio study, artwork in preparation.

Net profit, not gross revenue. Why the distinction matters.

The first and most important thing to understand about the 50/50 model is what it is calculated on: net profit, not gross revenue. These are very different numbers, and which one a brand chooses as the basis for an artist split reveals a great deal about its intentions.

Intellectual property, the artist owns everything

The 50/50 profit split is the most visible part of the model. But for many artists, the intellectual property arrangement is equally important, and equally unusual.

Every artist who collaborates with Atelier Limité receives fifty percent of the net profit from their edition.

The quarterly statement, what transparency actually means

Atelier Limité pays artists quarterly. Each payment is accompanied by a full profit statement, not a summary, not a total with a note attached, but a line-by-line accounting of everything that went into the calculation: total units sold by garment type, retail price, each cost line deducted, net profit, and the artist's 50% share calculated to the cent.

What each party contributes

The 50/50 split reflects a genuine division of contribution, not an arbitrary allocation. Both parties bring something essential and irreplaceable to the collaboration. The split acknowledges that fact structurally.

How the model compares to the industry standard

The fashion industry has several established models for compensating artists who contribute work to garment collaborations. None of them resembles the Atelier Limité model. The differences are structural, not incremental.

Celebrity and public figure collaborations, how the split works differently

Atelier Limité's approach to celebrity and public figure collaborations is designed to reinforce, rather than compromise, the brand's artist-first model. The core commitment, that the artwork's creator receives a genuine profit share, holds in every collaboration structure. But the way the celebrity or public figure's share is directed creates three distinct collaboration formats.

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